EM.VI

ITSALIVE created a virtual ambassador for the M.Video brand. EM.VI is a young tech-savvy girl interested in gadgets and electronic innovations. She enthusiastically shares her knowledge, increasing the brand's reach.

Main / works / EM.VI

client: Mvideo

• Full cg production

• avatar

about project

While our EM.VI was on air, summer arrived. Thus we created a complete wardrobe for her with three looks more suitable for the weather, a true constructor of outfits from costumes and hairstyles.

EM.VI

We started from an Arnold render and transferred EM.VI to Unreal Engine. The goal to make both versions of the avatar as similar as possible was achieved. The Real-Time version of EM.VI streamed on the brand's social media, reaching a record-breaking 8.6 million views.

EM.VI

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